- ◆ Reaches unchurched people
- ◆ Gospel presented clearly
- ◆ Can be a "break-even" event
- ◆ Theme resonates with everyone…Music is a universal language
- ◆ Promotional materials provided with an easy to follow step-by-step promotional plan
- ◆ Safe event for the disenfranchised from church to come back
- ◆ 25-50% of attendees are new to the church
- ◆ Many guests return to the church
- ◆ Follow up made easy with tickets used as response cards